Marketing strategy: to franchise - based regional security policy .
Channel strategy : the establishment of a large wholesale and retail concurrently dual track sales channels .
Customer strategy: the customer as a fundamental seek moderate and balanced win-win policy .
Service concept: honesty , customer first .
Management style : efficient, pragmatic, and general stability and innovation .
Customer relationship : the shift by the unilateral model of the traditional enterprise to the ever-changing mode of modern enterprise .
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